Aetò Botanica Philosophy —
AETÒ is the philosophy which celebrates the union of bodily energies where hair and skin are symbols of vitality and strength. Inspired by this symbolism, Aetò is striving constantly to seek out the earth's natural elements, rich in highly effective active substances. Aetò unearths an infinite source of wellness from nature and its elements. Pure and essential, a nature which brings harmony and vitality forging a perfect equilibrium between mind, body and spirit. The products in the Aetò line exploit the curing and replenishing properties of botanicals originating from very diverse regions of the world such as Africa, the far east, the Hawaiian islands and Australasia. All these places boast pure and unspoiled lands and seas which still today produce exceptionally lush vegetation. The protective powers of botanicals create an invisible shield against harmful environmental causes. Aetò flawlessly embraces the balance between botanicals and laboratory innovations. The scents are calming to the mind and the results are soft and restorative, rewarding to the health and beauty. In keeping with the tradition of the Aetò philosophy, our lines respect the ecology. The rare botanicals for Aetò products are harvested with the help from near extinct Amazonian tribes. Aetò sustains the autonomy, the evolution, and the culture of such populations. Laboratory tests show that after only four treatments the hair's resistance to breakage is increased by 47% with all Aeto products.
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Bamboo & Yucca Fortifying Shampoo—250 ml - 8.45 oz. retail and 1 liter - 33.8 oz. back bar Extracts of Yucca and Bamboo are rich in proteins, amino acids, and starches. Thanks to these elements the shampoo deeply fortifies the hair making it more elastic and resistant. The formula contains no artificial dyes or SLES. Particularly suited for dry hair. |
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Bamboo & Hibiscus Fortifying Conditioner—250 ml - 8.45 oz. retail and 1 liter - 33.8 oz back bar The beneficial properties of botanical milk obtained from Hibiscus combined with the fortifying and revitalizing properties of bamboo work deeply to rehydrate and restructure the hair fiber. Recommended for overworked and weak hair. De-tangles instantly.
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Bamboo & Wild Mango Fortifying Mask—250 ml - 8.45 oz. retail and 500 ml - 16.85 oz. back bar From the fruit of the wild mango is obtained a botanical butter of exceptional nutritional value whose components add volume and shine to the hair making it easier to comb. Bamboo extract and panethenol make the mask especially nourshing and regenerating. Ideal for weak, overworked hair. |
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Olive, Babassu, & Jojoba Fortifying Oil—100 ml - 3.38 oz. Immediately gives the hair new shine and makes it silky to the touch, even the most dry and damage hair will respond to one treatment. |
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Scalp De-Toxer Oil—30 ml - 1.01 oz. A blend of 100% virgin botanical oils to assist in detoxifying, soothing, and re-balancing oily, itchy, or flaky scalps. |
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Bamboo & Moringa Contouring Serum—150 ml - 5.07 oz. A styling serum to contour, control, and relax all hair types. Fortified with rare Moringa tree elixir, the natural ingredients mositurize and protect against environmental stress. No residue or flakes! |