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Oro di Luce Shine Shampoo
Oro Di Luce Shine Shampoo gently cleanses giving intense shine from roots to tips. The hair surface is smoother, moisturized and silky to the touch.
SLES FREE – SLS FREE – PARABEN FREE
Oro di Luce Magic Filler Shampoo 250ml
The combination of proteins, sinking deep into the fiber, fills the hair structure. Strengthens and smoothes, restoring natural elasticity. The hair is rediscovered voluminous and full.
Oro del Marocco Nourishing Shampoo
Oro Del Marocco Nourishing Shampoo instantly detangles and leaves hair with a sublime texture, giving it softness and shine. Ideal for all hair types and particularly suitable for colored and treated hair.
SLES FREE – CDEA FREE – PARABEN FREE – GLYCOL FREE
Oro del Marocco Damage Care Shampoo
Blended with Camellia Japonica oil, Organic Argan and Linseed Oils, this shampoo cleanses hair and scalp gently with its fine, rich lather. It has hydrobalancing and smoothing properties to stabilize and relax sensitive skin. Extraordinarily delicate cleansing system with the characteristic to reduce rebound effect on greasy hair.
Superplex Keratin Bonder Shampoo
SUPERPLEX Keratin Bonder Shampoo is a shampoo with a repairing action which gently cleanses colored and treated hair while extending the results of coloring and bleaching services.
Superplex Cool Blonde Shampoo
Anti-yellow shampoo for bleached, grey or white hair.
Blue-violet pigments, eliminate undesired undertones
Adds hydration for healthier and stronger hair
Adds body to thin and weak hair, making it softer to the touch
JOC CARE Re-Hydra Hydrating Shampoo
100% Vegan
Blue Light Shield
Banana Flower
Kelp
SLES FREE
PARABEN FREE
COLORANT FREE
DERMATOLOGICALLY TESTED
JOC CARE Satin Sleek Smoothing Shampoo
100% Vegan
Blue Light Shield
Made with Linseed and Winged Kelp
Made with 50% Recycled Plastic
SLES FREE
PARABEN FREE
COLORANT FREE
DERMATOLOGICALLY TESTED
JOC CARE Daily Defence Daily Wash Shampoo
100% Vegan
Blue Light Shield
Made with Hemp and Green Caviar
Made with 50% Recycled Plastic
SLES FREE
PARABEN FREE
COLORANT FREE
DERMATOLOGICALLY TESTED
JOC CARE Pro-Remedy Restructuring Shampoo
100% Vegan
Blue Light Shield
Made with Boabab and Channel Wrack
Made with 50% recycled plastic
SLES FREE
PARABEN FREE
COLORANT FREE
DERMATOLOGICALLY TESTED
JOC COLOR Protection Shampoo
With Apricot & Almond
With Sunflower Phyto Ceramides to defend from UV rays
100% Vegan
Certified Organic
Blue Light Shield
Made with 50% Recycled Plastic
DERMATOLOGICALLY TESTED
JOC CURE Soothing Shampoo
The active ingredients soothe the scalp reducing redness, irritation and itching. Extra gentle for a comfortable cleansing, it helps protect and moisturize the scalp, promoting its balance for immediate relief.
JOC CURE Rebalancing Shampoo
Thanks to its astringent ingredients, it deeply cleanses, gently removing any excess sebum and/or dandruff and keeping the scalp clean. It restores the natural balance of the scalp, giving it immediate relief.
JOC CURE Re-Power Shampoo
For hair loss tendencies. With a Hazel Leaf Extract formulation infused with the natural therapeutic power of trees, whose active ingredients revitalize the skin, improving microcirculation and counteracting hair loss.
JOC CURE Exfoliating Shampoo
Performs an extra purifying peeling and delicate cleansing. Deeply exfoliates favoring cell renewal and stimulating collagen production.
Italian Gentleman Hair & Body Shampoo 250ml
Highly moisturizing shower shampoo for hair, body and beard . Strengthens and nourishes hair and beard, restoring softness and elasticity to the skin. Ideal for frequent use, it gives a boost of strength and energy accompanied by a delicate but deep cleansing and a strong scent.
Oro Del Marocco Hydrating Conditioner
Light and detangling. Immediately provides volume and consistency to very fine hair. Protects from environmental stress while strengthening the hair fiber. Enhances natural blonde tones, giving shine and smoothness without weighing hair down.
SUPERPLEX Keratin Cool Blonde Conditioner
SUPERPLEX Keratin Cool Blonde Conditioner is a conditioner with anti-yellow action. It tones, illuminates and detangles bleached, grey or white hair.
SUPERPLEX Keratin Bonder Conditioner
Treatment with a deeply repairing action that extends colour and highlight duration. The Aminoacid Sugar Complex, with Keratin amino acids and sugars penetrates in the fiber, protecting it and preventing breakage while sealing the cuticle. Improves brushing for soft and shiny hair.
PARABEN FREE DERMATOLOGICALLY TESTED
JOC CARE Re-Hydra Hydrating Conditioner
Nourishes and reinforces by restoring softness and shine to dry and brittle hair. Thanks to ingredients with a remineralizing action, it hydrates hair deep down and protects it from external aggression.
JOC CARE Daily Defence Daily Wash Conditioner
JOC CARE Daily Wash Conditioner detangles and conditions hair extremely delicately. For daily use, it reinforces and protects hair from stress and external aggression. Ideal for all types of hair, it helps make it easier to comb and adds suppleness to hair fiber.
JOC COLOR Protection Conditioner
Hydrates and detangles colored hair while preserving color intensity and delivering extreme shine and softness. The weightless texture makes it ideal even on thin hair.
Oro di Luce Shine Mask
Oro Di Luce Shine Mask is a rich and creamy, a real shine infusing treatment, ultra nourishing and restructuring for hair. It delivers immediate shine and radiance, facilitating the closing of the scales for smooth and easy to comb hair.
Oro Di Luce Protein Filler
A hair filler that brings hair back to its former glory, giving life to every single strand. The more the hair is damaged, the more surprising the effect will be! If the hair is very damaged, it is necessary to intervene promptly with an intensive treatment. Hair like new, completely regenerated.
Oro Del Marocco Nourishing Mask
Oro Del Marocco Nourishing Mask is a rich and intensive creamy treatment that penetrates immediately and deeply into the hair. A true infusion of wellness for damaged and denerved hair that becomes hydrated, elastic and super shiny. A real sensory pleasure for hair with highly concentrated Argan Oil.
Oro del Marocco Damage Care Mask
Restructures the hair from cuticle into the cortex, creates a protective protein coating. Has hydro balancing and smoothing properties of the synergy of three precious oils.
JOC CARE Satin Sleek Smoothing Express Mask
JOC CARE Smoothing Express Mask provides intensive smoothing action for taming frizzy hair. It relaxes the hair fiber and boosts softness and shine, protecting it from external agents and heat.
JOC CARE Re-Hydra Hydrating Mask
Revitalizing and rehydrating treatment for dry, dehydrated hair. Packed with nutritious elements, it regenerates the hair fiber deep down and remineralizes hair, leaving it soft and shiny.
JOC CARE Pro-Remedy Restructuring Mask
JOC CARE Restructuring Express Mask provides intensive treatment which repairs damaged hair, closing the scales and enhancing softness, making it easy to comb. Thanks to ingredients with an effective nourishing action, it restores natural hydration for strong, extra shiny hair.
JOC COLOR Protection Mask
Rich and creamy texture for an extra intensive treatment. Deeply nourishes colored hair while enhancing shine and vibrancy.
Oro di Luce Shine Serum
Oro Di Luce Shine Serum is a silky serum for a glossy finishing effect. Its wonderful velvety texture provides instant shine. Delivers softness, smoothness and moisture to the hair.
Oro Del Marocco Oil Treatment For Hair
A nourishing oil that protects and restructures hair which becomes full of body, extremely shiny, silky soft and easy to comb.
Oro Del Marocco Oil Treatment For Blonde/Fine Hair
Specifically crafted for Fine and Blonde hair. A nourishing oil that protects and restructures hair which becomes full of body, extremely shiny, silky soft and easy to comb.
Oro Del Marocco Life And Pure Oil Treatment For Hair
Unique personalized fragrance inspired by Camellia blossoms that makes the treatment an unrepeatable experience. A precious hair beauty ritual that combines the virtues of three natural oils for the beauty and wellness of hair.
Oro Del Marocco Multipurpose Shimmering Oil
Luxurious multipurpose oil spray that brightens your skin. Contains exclusive active ingredients for a deep nourishing and regenerating action.
Also ideal for very dry hair.
Superplex Blonde Booster Oil
Superplex Blonde Booster Oil is a repairing styling oil which simultaneously provides thermal protection from heat instruments used in styling as well as UV filters for defense. It enhances the sheen and vibrancy of the color. Smooths out frizz and eliminates the “static electricity” effect, repairing the ends.
Italian Gentleman Beard & Hair Treating Oil 30ml
Emollient oil that moisturizes and shines making beard and hair soft, disciplined and with a strong scent. It deeply nourishes by also acting on the underlying skin.
All In One Hair Cream 200ml
Multi-purpose cream without rinsing with a repairing, protective and disciplining action . The restorative ingredients strengthen and reduce hair breakage. Moisturizes and nourishes the hair giving it shine.
Its shielding effect protects the hair color. Prevents split ends. It protects against heat, humidity and external agents.
Oro di Luce Protein Re-Charge
Keratin and Silk Proteins
Locks Out Humidity
Fights Frizz
Prevents Color Fading
Oro di Luce Heat Protection Cream
Oro Di Luce Heat Protection Cream is a no rinse, velvety cream, to protect hair from damage due to excessive heat from hair dryer and hair straightener. It ensures long lasting discipline and protection from external elements and frizziness, even in the most humid days. Contrasts static electricity without weighing hair down.
Oro di Luce Non-Oil Modelling Fluid
To define your hair with soft fixing power, obtaining control and docility at the same time. It gives moisture and shine, eliminating frizz. UV filter to protect hair. Ideal for creating natural looks. PARABEN FREE DERMATOLOGICALLY TESTED
Oro del Marocco Quick Fix Intense Hold Hairspray
Provides firm, long-lasting hold. Quick drying formula to instantly fix styles without flaking or buildup. Scented with our iconic, seductive fragrance that lasts all day.
Oro del Marocco Non-Aerosol Medium Hold Hairspray
Fixing strength for flexible hold that gives hair lightness and natural movement. Ultra dry diffusion and extreme shine.
Oro del Marocco Volume Booster Mousse
A light mousse that creates flexible volumes while giving extreme shine to hair. Medium hold, ideal for giving control and definition to curls, without weighing them down. Non sticky formula, does not leave residue.
JOC CARE Satin Sleek Absolute Smoothness Cream
A thermo-active cream with a progressive ultra-smoothing action and straightening effect. It smooths the cuticle by managing excessive volume and adding extra shine. It protects against humidity leaving hair detangled with long-lasting silky smoothness.
JOC PUMPIT Workable Volumizing Hairspray
Delivers firm hold and moveable volume. Quick-dry, non sticky formula for shiny, manageable hair.
JOC STYLE BLOWUP Strong Hold Volumizing Mousse
Amplified volume with long-lasting strong hold. Gives body to hair without weighing it down.
JOC STYLE PUSHUP Root Lifting Spray Mousse
Volumizing styling spray mousse for pumping up roots. Delivers shine and extra body to fine hair for “diva like” volume!
JOC STYLE SHAPEUP Intense Hold Hairspray
Extra support for long lasting styles. Holds any type of updo and texture without stickiness.
JOC STYLE SHINEON Frizz Control And Shine
Instantly boosts hair shine, shields from humidity and eliminates frizz. Seals the hair fibers to protect hairstyles and enhance glow.
JOC STYLE PRIMER Style Definer
Pre-styling fluid ideal for use during hair-drying, to define the natural texture of straight or curly hair. Prevent frizz ensuring long-lasting protection against humidity and making hair easier to brush.
Italian Gentleman Shave Contouring Gel 150ml
It guarantees a perfect and comfortable smoothing. Indispensable for precision shaving and retouching thanks to the transparent texture. Extremely moisturizing and soothing, it relieves irritation, leaves the skin soft and facilitates the sliding of the razor.
Italian Gentleman Beard & Hair Defining Gel 200ml
Gives control and definition with medium hold. Ideal for shaping and disciplining hair, beard and mustache defining them in a single step with a natural look.
SB2 By Sutra Infrared Blow Dryer 2
This ultra-powerful blow dryer features a brushless motor and a sleek, lightweight design that makes hairstyling a breeze.
SB2 by Sutra IR2 Infrared Flat Iron
Experience the next-level of hair straightening and styling with our revolutionary IR2 Infrared Flat Iron. Its advanced heating technology gives a healthy gloss while making your hair beautiful, soft, and silky. It’s the perfect tool to give you your desired hair transformation within minutes.
SB2 by Sutra Infrared Curling Iron
• Infrared Output
• Rose Gold Titanium Barrel
• Rubberized Cool Tip
• Extra Long Barrel
• Five Adjustable Heat Settings
• Rapidly Heats Up To 450°F
• 360 Degree Swivel Cord
• Auto Shut Off
SB2 by Sutra Styling Wand
A revolutionary hairstyling tool!
SB2 by Sutra Professional 2" Blowout Brush
The Sutra Professional 2″ Blowout Brush is equipped with mixed nylon and boar bristles help to detangle and brush your hair while you style, leaving you with shiny, beautiful results.
Sutra Blowout Brush 3" Marble
The Sutra Professional 3″ Blowout Brush is equipped with mixed nylon and boar bristles help to detangle and brush your hair while you style, leaving you with shiny, beautiful results. Save time by straightening your hair while you dry it with Sutra’s Professional Blowout Brush!
SB2 by Sutra Interchangable Waver Attachment
The Sutra Supreme interchangeable system is ideal for creating various curls and styles. Rose Gold Tourmaline Ceramic barrels allow the hair to be styled effortlessly while leaving a smooth texture and a glossy shine.
SB2 by Sutra Interchangeable Clipless Curler Set
The Sutra Supreme interchangeable system is ideal for creating various curls and styles. Rose Gold Tourmaline Ceramic barrels allow the hair to be styled effortlessly while leaving a smooth texture and a glossy shine.
SB2 by Sutra Interchangeable Handle / Base
Push Button Interchangeable Quick Release Barrels
Rapid Heating Time up to 430°F
9 foot 360° swivel cord
Dual Voltage for Worldwide Use
Heat Resistant Glove
Safe for All Hair Types
SB2 By Sutra Interchangeable Spring Curler Set
The Sutra Supreme interchangeable system is ideal for creating various curls and styles. Rose Gold Tourmaline Ceramic barrels allow the hair to be styled effortlessly while leaving a smooth texture and a glossy shine.