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Luxury Hair Treatments

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luxury hair treatments

THE RITUALS

Fast Rituals and Heat Source Rituals

List of Treatments

FAST RITUALS

Reverse Routine

An innovative reverse routine to give your hair a hydration and nourishing boost.

A treatment enriched with Banana Flower which performs a powerful hydrating action and with Giant Kelp that remineralizes and moisturizes hair fiber.  All the products of this ritual contain the Blue Light Shield Technology, a potent photoprotective system, that defends scalp and hair from oxidation and premature aging.

What are the BENEFITS of this treatment?

  • Provides intense hydration, nourishment and strength to the hair
  • Detangles the hair, making it easier to comb and manage
  • Thickens and brightens the hair
  • Quickens the drying process, saving time for the hairdresser

Ideal for which hair types?

  • A hydrating ritual for dry and dehydrated hair

Visible results from the first application

100% vegan

Reverse Routine

How to use:

  1. Rinse your hair with water for 2-3 minutes, massaging the scalp and hair as you perform a normal hair wash.

  2. Apply JOC Care Hydrating Conditioner. Distribute the product evenly on the lengths and ends with a wide-toothed comb. Leave on for 3-8 minutes. Processing time depends on the damage of the hair.

  3. Rinse the conditioner out with plenty of water. Cleanse the hair with JOC Care Hydrating Shampoo, while massaging the scalp for 1-2 minutes, then rinse.

  4. For hair which needs extra treatment, apply JOC Care Hydrating Mask. Leave it on for few minutes, rinse and then style.

When?

You can apply the treatment once a week to remineralize your hair, renewing softness and shine.

With: · Banana Flower · Giant Kelp · Blue Light Shield · SLES FREE · PARABEN FREE · COLORANT FREE

INSTANT ROUTINE

VEGAN RESET

An ultra-delicate treatment for daily use and for all hair types to detangle, condition and protect your hair for a restart journey.

A treatment enriched with a blend of Hemp and Green Caviar to protect and give elasticity to the hair preserving hydration. All the products contain the Blue Light Shield Technology, a potent photoprotective system, that defends scalp and hair from oxidation and premature aging.

What are the BENEFITS of this treatment?

  • Cleanses, detangles, and conditions the hair

  • Protects the hair from the aggression of external agents

  • Maintains the scalp’s natural balance

Ideal for which hair types?

  • All hair types. An alternative treatment between specific routines.

Visible results from the first application

100% vegan

VEGAN RESET

INSTANT ROUTINE

How to Use?

  1. Cleanse the hair with JOC Care Daily Wash Shampoo. For a deeper cleanse shampoo twice. Rinse thoroughly.

  2. Apply JOC Care Daily Wash Conditioner on roots to ends, distribute the product with a comb and leave on for 5 minutes. Rinse thoroughly.

When?

Can be apply daily. A perfect alternative between specific routines.

With: · Hemp · Green Caviar · Blue Light Shield · SLES FREE · PARABEN FREE · COLORANT FREE

SHINE BOOSTER

HAIR TREATMENT

When hair is dry, lack luster or simply not at its best, this perfect ritual boosts hair with powerful fermented ingredients, to quickly transform and restore the fiber to its full potential.

The secret is the combination of a 100% Vegan & Natural blend of Banana Flower and Giant Kelp to hydrate, nourish and reinforce the hair. Hair is boosted by a concentrated fermented formula which strongly increases the repairing action for an incredible shine.

A custom-designed treatment to instantly transform the hair.

What are the BENEFITS of this treatment?

  • Moisturizes, nourishes and reinforces the hair

  • Protects and repairs the hair surface

  • Shiny and incredibly healthy hair

  • Smooths out frizz

  • Eliminates the “static electricity” effect, repairing the ends.

Ideal for which hair types?

  • All hair types, in particular dry, dull and porous hair.

100% vegan

sHINE BOOSTER

How to Use?

  1. Cleanse the hair with JOC Care Hydrating Shampoo massaging the scalp for 1-2 minutes, then rinse.

  2. Towel dry hair to remove the excess of water.

  3. Add one full pump of Superplex Blonde Booster to 10g of JOC Care Hydrating Mask for an extra treatment and an injection of radiance.

  4. Let set for 3-5 minutes and rinse with water.

Note: You can transform this ritual using the Barex Shampoo most suitable for your hair type (for dry and dehydrated hair we suggest the JOC Care Re-Hydra family).

When?

Every time hair needs a Boost Shine treatment.

With: · Banana Flower · Giant Kelp · Blue Light Shield · Bio-Fermented Oil Blend

SLES FREE · PARABEN FREE · COLORANT FREE

YELLOW STOP

HAIR TREATMENT

Banish brassiness, eliminate warmth and add shine to blonde hair. Because the perfect blonde is diverse and doesn’t need to compromise. This ritual is for neutralizing undesired color on bleached, blonde or white hair, achieving the perfect cool blonde bright and beautiful, always.

The strength is the synergy of 100% Vegan JOC Hair Care Treatment, Superplex Cool blonde and Uniblend pure pigments to repair, reinforce and correct blonde tones as cool as desired, thanks to a natural blend of ingredients, keratin amino acids and the force of pure pigments.

What are the BENEFITS of this treatment?

  • Repairs the surface of damaged hair

  • Nourishes and restores the natural level of hydration

  • Blue-violet pigment contrasts the undesired yellowish effects for a really cool blonde

  • Adds hydration for healthier and stronger hair

  • Adds body to thin and weak hair

Visible results from the first application

Ideal for which hair types?

  • Bleached, blonde or white hair.

HAIR TREATMENT

How to use:

  1. Cleanse the hair with JOC Care Restructuring Shampoo and then rinse with water.

  2. Wash hair a second time with Superplex Keratin Cool Blonde Shampoo, with the addition of Blue Violet Pigments, which eliminates undesired undertones.

  3. Apply Superplex Keratin Cool Blonde Conditioner in washed and towel dried hair carefully massaging the lengths. Let set for 3-5 minutes. If necessary, for an extra cool blonde add 10ml of Uniblend Pure Pigment Violet #7.

  4. At the end of setting time rinse out thoroughly with water and proceed with drying.

Note: You can transform this ritual using the Barex Shampoo most suitable for your hair type (for damaged hair we suggest the JOC Care Pro-Remedy family).

When?

Apply the ritual once a week to maintain a beautiful blonde.

With: · Baobab · Channel Wrack · Blue Light Shield · Keratin · Polyamino Sugar Condensate · 8 Oils Complex

· SLES FREE · PARABEN FREE · COLORANT FREE

SHINING COLORS

HAIR TREATMENT

Maintain radiant and luminous hair color by prolonging color quality and hair integrity.

This ritual is specifically designed to protect and enhance hair color while nourishing your strands, thanks to the combination of 100% Vegan JOC Hair Care Treatment, Superplex and Uniblend pure pigments.

What are the BENEFITS of this treatment?

  • Reinforces and protects hair

  • Ensures color consistency

  • Avoids color drifting

  • Provides radiant shine

  • Plumps hair touch & feel

  • Delivers a smooth & supple texture

Visible results from the first application

Ideal for which hair types?

  • For colored, natural, bleached hair, and for dull and porous hair.

HAIR TREATMENT

How to use:

  1. Cleanse hair with JOC Care Daily Wash Shampoo for an ultra-delicate cleansing without altering the natural balance of the scalp, ideal for all hair types.

  2. Add Uniblend Ultra concentrated pure pigments to Superplex Keratin Cool Blonde Conditioner to correct and enhance the color intensity adding shine.

  3. For each 10g of mask, add 1 or 2 full drops of Uniblend Pure Pigment.

    Universal Formula: Uniblend #8 + #7 + #6 with this proportion 3:2:1.

  4. Apply to washed and towel-dried hair, leave on for 5 minutes and rinse thoroughly with water.

When?

Apply the ritual every time you need to revive your color.

With: · Hemp · Green Caviar · Blue Light Shield · Keratin · Polyamino Sugar Condensate · 8 Oils Complex

· SLES FREE · PARABEN FREE · COLORANT FREE

DOUBLE CARE

HAIR TREATMENT

Does your hair color look dull and lifeless? This is the perfect ritual to preserve color, enhance the shine and keep strands strong thanks to a double care action.

This ritual works with JOC COLOR treatments, a 100% Vegan Color Protection Treatment, to maintain bright and vigorous hair color. Enriched with Almond to strengthen and detangle hair; Apricot to provide a soothing and emollient effect and Sunflower Phyto-Ceramides to protect colored hair from photo-oxidation.

What are the BENEFITS of this treatment?

  • Protects color from fading

  • Moisturizes and nourishes the hair fiber, strengthening it

  • Protects from oxidative action

  • Emphasizes shine

Visible results from the first application

Ideal for which hair types?

  • For all colored hair.

100% vegan

HAIR TREATMENT

How to use:

  1. Cleanse your hair with JOC Color Protection Shampoo for an ultra-delicate cleansing that protects colored hair keeping color true and vivid over time.
  2. Apply JOC Color Protection Mask on damp hair. Massage, put on a cap and let set on an additional heat for 10 minutes.

  3. Without rinsing off the mask apply JOC Color Protection Conditioner to preserve your color with a double care extra protection. Let set for 3-5 minutes and then rinse.

When?

Immediately after color or toning services and every time you need to look after your color at home.

With: · Almond · Apricot · Sunower Phyto-Ceramides · Blue Light Shield · SLES FREE · PARABEN FREE

SILK THERAPY

HAIR TREATMENT

An intensive care treatment that smells amazing. Hair immediately acquires a silky feel, extraordinary shine and becomes smooth and easy to comb.

Overflowing with precious ingredients, this ritual is indispensable for the beauty of hair. Silk Proteins and Linseed Oil work together to nourish the hair, keeping it smooth, soft and shiny as glass. Complete the treatment with a signature fragrance that transforms the treatment to an olfactory experience that stays with you all day.

What are the BENEFITS of this treatment?

  • Deeply repairs and nourishes

  • Replenishes the fiber with moisture and volume

  • Provides extraordinary shine

  • Controls frizz

  • Defines curly hair

  • Immediately smooths and softens hair

Visible results from the first application

Ideal for which hair types?

  • For hair of any type, especially porous, chemically curled, bleached, damaged, prone to excessive frizz.

HAIR TREATMENT

How to use:

  1. Gently cleanse with Olioseta Oro Di Luce Shine Shampoo to moisturize hair and scalp. Beat into a lather, distribute with gentle massage movements and rinse with plenty of water.

  2. Apply Olioseta Oro di Luce Shine Mask on damp, towel-dried hair and evenly distribute from roots to tips.

  3. Let the mask set for 3-5 minutes and comb through the hair.

  4. Rinse with plenty of water and towel dry hair.

  5. Pour Olioseta Oro di Luce Repair Fluid ampoule into a bowl and and mix the fluid into foam.

  6. Apply evenly through strands.

  7. Do not rinse.

  8. Proceed with Styling.

When?

  • Once a month.

With: · Silk Proteins and Linseed · Signature Fragrance · SLS FREE · SLES FREE · PARABEN FREE

HEAT SOURCE RITUALS

PURE PROTEIN THERAPY

HAIR TREATMENT

The only PROTEIN POWERED BOTOFILLER for hair that transforms the salon into an aesthetic clinic.

The Salon Service of Barex Italiana that works with 40% of PROTEINS that enhances hair’s beauty through the efficacy of “botox effect” treatments thanks to a replumpling and rejuvenating effect.

What are the BENEFITS of this treatment?

  • The hair is replumped and smoothed and protected

  • Gives body and increased thick feel

  • Hair is extremely shiny

  • Keep the shape as well as to preserve the duration of styling

  • Cosmetic color lasts longer

  • Zero frizz

  • On curly hair, a more elastic and defined curl

Instant results in just 1 application that lasts One Month

Ideal for which hair types?

  • For any type of hair, for dyed, bleached, natural hair

  • Particularly suitable for thin, weak and damaged fiber

  • Great for curly and frizzy hair

HAIR TREATMENT

How to use:

  1. Gently cleanses with Olioseta Oro Di Luce Shine Shampoo with Silk Proteins and Linseed with a smoothing and softening action on the fiber. Distribute on damp hair and carry out a gentle massage. Let set for a few minutes then rinse out thoroughly with water.

  2. Apply Olioseta Oro Di Luce Shine Mask with Silk Proteins and Linseed on washed and damp and towel dried hair evenly distribute from roots to tips.

  3. Let set the mask for 5 -10 minutes.

  4. Rinse out thoroughly with water and pat dry your hair with a towel.

  5. Heat the Pure Protein Cocktail in its bottle by placing it in warm water (40°C) for around 2 minutes.

  6. Shake the product well and pour around 30 ml into a bowl. (The quantity is indicated for a hair length of 30 cm, medium thickness).

  7. Using a brush, distribute a generous amount of the product on damp hair, evenly on lengths and ends (keeping a distance of at least 1.5 cm from the roots). On permed hair, follow the shape of curls with hands.

  8. Let set for 15-25 minutes under a heat source (blowdryer or hood at 55-60°C). Check the strands by taking them apart with your hands

  9. Rinse out thoroughly, exclusively with warm water (no shampoo) and towel dry hair.

  10. On wet hair, apply in small doses Olioseta Oro Di Luce Shine Serum, evenly distributing it over the entire length of the hair. Proceed with styling. 

    For porous hair, instead of Shine Serum, use Olioseta Oro Di Luce Heat Protection Cream.

When?

  • For a deep action and long lasting results, Pure Protein Therapy is suggested once a month, both in the case of  fine hair and for thick hair. The ideal moment to carry out the THERAPY is between one color service and the next or after a bleaching/lightening service.

With: · Silk Proteins and Linseed · Signature Fragrance · SLS FREE · SLES FREE · PARABEN FREE

VEGAN GLAZE

INTENSIVE ROUTINE

A resurfacing lamellar technology, 100% Vegan, to add a smoothed and anti-frizz effect for intensely shiny, lightweight, fluid hair.

This salon service satisfies every woman’s desire. It contains a powerful blend composed by 100% natural and biodegradable Linseed which protects hair, preventing frizz and enhancing hair shine; Winged Kelp to smooths hair fiber and Blue Light Shield Technology to defend hair from harmful HEV and UV rays.

What are the BENEFITS of this treatment?

  • Disciplines and smooths hair fiber

  • Zero frizz

  • Sleek surface for extreme shine

  • Provides softness and elasticity

  • Perfectly prepped hair for styling and blow-drying

Instant results from the first application

Ideal for which hair types?

  • Intensive treatment with progressive action for frizzy and unruly hair.

100% vegan

INTENSIVE ROUTINE

How to use:

  1. Cleanse the hair with JOC Care Smoothing Shampoo. For a more evident effect, leave on for approximately 3 minutes, then rinse with water.

  2. Apply JOC Care Smoothing Express Mask, comb and distribute evenly through the hair. For a deeper action, leave on for 8-10 minutes, then rinse with water.

  3. Apply abundantly JOC Care Absolute Smoothness Cream. Distribute the product using a wide-toothed comb and leave on for a few minutes.

    Blow-dry hair and for an ultra-straightening effect, use a straightener (temperature at 150 – 180 degrees) on the locks (2-4 times) for a smooth effect.

When?

  • You can apply the treatment once a week for total frizz control providing softness, elasticity and shine.

With: · Linseed · Winged Kelp · Blue Light Shield · SLES FREE · PARABEN FREE · COLORANT FREE

HAIR SCRUB

HAIR TREATMENT

A detoxifying treatment to gently cleanse hair from residue of Botox, Keratin straightening procedures, color pigments accumulation or other hair concerns. This scrub leaves hair free to breathe for a new restart.

Contains a powerful blend, 100% natural and biodegradable, composed by Linseed to protect hair from stress, prevent frizz and enhance hair shine; Winged Kelp known for its high content of amino acids, minerals and vitamins, smooths hair fiber. Blue Light Shield Technology defends scalp & hair from harmful HEV and UV rays.

What are the BENEFITS of this treatment?

  • Effectively removes impurity, particles and product build-up

  • Allows stronger, healthier and more beautiful hair

  • Promotes hair renewal for optimal hair health

  • Improves efficacy of treatments applied next

Instant results from the first application

Ideal for which hair types?

  • For any hair structure that needs to remove chemical particles, product build-up and impurities.

100% vegan

HAIR TREATMENT

How to use:

  1. Apply JOC Care Smoothing Express Mask to dry hair with damp hands or a damp brush, distribute thoroughly, keep warm and let set for 10-15 minutes.

  2. Remove the mask with JOC Care Smoothing Shampoo. Towel dried after shampooing.

  3. Apply JOC Care Absolute Smoothness Cream. Distribute the product using a wide-toothed comb and leave on for a few minutes. Proceed with styling and use a straightener for a smooth effect.

When?

  • Every time detoxifying action is needed to prepare your scalp and hair to receive a new start.

With: · Linseed · Winged Kelp · Blue Light Shield · SLES FREE · PARABEN FREE · COLORANT FREE

VEGAN REVIVE

INSTANT ROUTINE

An intensive treatment to repair hair making it stronger and more vigorous. The perfect restorative care routine for damaged hair.

Healing formulas enriched with 100% vegan ingredients with an effective nourishing property. The Baobab repairs and hydrates hair; the Channel Wrack restores the natural level of hydration, making your hair easier to comb and adding extra shine. Blue Light Shield defends hair& scalp from the damage caused by HEV light.

What are the BENEFITS of this treatment?

  • Strengthens and repairs hair fibers

  • Enhances softness

  • Restores natural hydration

  • Provides extra shine

Instant results from the first application

Ideal for which hair types?

  • For severely damaged hair weakened by chemical or mechanical aggressions.

100% vegan

INSTANT ROUTINE

How to use:

  1. As a pre-shampoo treatment apply JOC Care Restructuring Express Mask to damp hair, leave for 3-8 minutes minutes depending on the level of hair damage (for weakened and very damaged hair, the recommended exposure time is 15-20 minutes using an additional heat source). Rinse with water.

  2. Wash hair with JOC Care Restructuring Shampoo and then rinse.

  3. Apply JOC Care Restructuring Express Mask, comb through, leave for 1 minute, then rinse.

When?

  • Every time hair needs a rebuild creating strong hair from roots to tips.

With: · Baobab · Channel Wrack · Blue Light Shield · SLES FREE · PARABEN FREE · COLORANT FREE

ORO DI LUCE BONDING TREATMENT

The bonding ritual you are waiting for. A multi-benefit result which maintains volume, restores damaged hair and gives smoothness and shine.

This Salon Service is the perfect combination of two healing and treating formulas. Bonding Potion, an evolution in the protection of disulfide bridges which acts deeply repairing the hair from the inside, protects it from future damage and heals the integrity of the hair shaft. Oro di Luce a treatment line of products enriched with Silk Proteins and Linseed. Hair immediately acquires a silky feel and an extraordinary shine.

What are the BENEFITS of this treatment?

  • Protects and strengthens the hair fiber

  • Provides intense hydration and conditioning

  • Restores softness, smoothness, and bounce

  • Closes and seals the cuticles for a shiner hair

Feel and see the difference with the first use.

Ideal for which hair types?

  • Particularly for damaged, dull, opaque and fragile hair.

BONDING TREATMENT

How to use:

  1. Gently cleanse hair with Oro di Luce Shine Shampoo with Silk Proteins and Linseed to provide a smoothing and softening action on the fiber.

  2. Before applying Oro di Luce Shine Mask add 3 full droppers of Bonding Potion for 30ml of Mask to provide intense moisture to treat damaged hair.

  3. Apply this highly concentrated mask to the lengths stepping back from the roots. Use a heat source at 35°C (95°F) and leave on for 10-15 minutes.

  4. Rinse with water and on towel dried hair apply JOC Color 2 Phase Color Protection. Do not rinse.

  5. Proceed with styling.

When?

  • Use weekly for best results.

With: · Linseed and Silk proteins · Total Protection Complex and Keratin Amino Acids · Almond and Apricot

Blue Light Shield · SLES FREE · SLS FREE · PARABEN FREE

ORO DEL MAROCCO BONDING TREATMENT

An ultra-nourishing and bonding ritual for smoothing and restoring curly, porous and bleached hair. For hair as strong as you.

This Salon Service is the result of the perfect fusion of Oro del Marocco and Bonding Potion. Bonding Potion, an evolution in the protection of disulfide bridges enriched with Keratin Amino acids which acts deeply repairing the hair from the inside, protects hair from future damage and heals the integrity of hair shaft. Oro del Marocco a treatment line who takes care of hair with products formulated with Certified Organic Argan and Linseed Oil. The hair instantly gains strength, softness and shine.

What are the BENEFITS of this treatment?

  • Smooths and deeply restores curly, porous and bleached hair

  • Restores split ends

  • Protects hair from external agents, humidity and frizz

  • Provides intense hydration and conditioning

  • Removes the fluffiness effect

  • Gives incredible shine and softness

Feel and see the difference with the first use.

Ideal for which hair types?

  • For chemically treated, hard to control, curly and frizzy hair.

BONDING TREATMENT

How to use:

  1. Gently cleanse hair with Oro del Marocco Nourishing Shampoo with Argan and Linseed Oils which instantly detangles and leaves hair with a sublime texture.

  2. Before applying Oro del Marocco Nourishing Mask add 3 full droppers of Bonding Potion for 30ml of Mask providing an intense repairing action for chemically treated and hard to control hair.

  3. Apply this highly concentrated mask to the lengths stepping back from the roots. Use a heat source at 35°C (95°F) and leave on for 10-15 minutes.

  4. Rinse with water and on towel dried hair apply JOC Color 2 Phase Color Protection. Do not rinse.

  5. Proceed with styling.

When?

  • Use weekly for best results.

With: · Argan and Linseed Oils · Total Protection Complex and Keratin Amino Acids · Almond, Apricot and Blue Light Shield · SLES FRE · SLS FREE · PARABEN FREE · GLYCOL FREE

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